Together For Good Creative Execution

In my Consumer Behavior Spring 2023 class, my team and I were instructed to uplift and support a local non-profit through crafting a detailed persona for donors and users, conducting primary and secondary research through interviews and scholarly research, and creating a promotional magazine tailored for two primary audiences. My team selected a local non-profit called Together For Good, which possesses an unwavering commitment to contending and caring for disadvantaged mothers and their children in Minnesota, Iowa, and Texas.

The goal of this publication, "Dear Future Host Families" was to be positioned as a letter of encouragement that unleashes and equips current and future host families with valuable resources, stories, and truth that is centered on Together For Good's mission.